Theaters and performing arts organizations around the world are canceling performances and productions in an effort to help stop the spread of COVID-19 and keep us all safe.
The effects could be devastating and lasting for institutions that work with artists, technicians, staff, and crew to create live arts experiences for millions of people.
In this time of uncertainty, the performing arts need your support to make it through this crisis.
How can you help?
If you have tickets to a canceled performance, instead of requesting a refund and getting your money back, #KeepItInPlay. If you can, donate your tickets back to the organization or roll the value forward to a different performance or production, if that option is offered.
If you donate to an arts organization, instead of decreasing your support or forgoing it altogether, #KeepItInPlay. The need for funding will only increase as artists and organizations navigate the health crisis and its effects.
In time, health will return and theaters will reopen, and your steadfast support will make that possible.
Contain the virus, spread the word: support theater and the performing arts!